TIMEFRAME

2011 - Present

INDUSTRY

Design

Interiors

E-Commerce

REGION

U.S.A.

India

ROLES

Writer

Content Strategist

PAUL MATHIEU

My professional adventure with Paul Mathieu began in a Genius Bar in Manhattan and has taken me to England, France and India on numerous occasions.

You can read more about my work with Paul Mathieu here.

NO-MAD 97% INDIA

From textiles to ceramics, furniture to cloth-bound books, No-Mad products are devoted to and inspired by Indian habits, manners, and lifestyle.

Whenever possible the expert hands of Indian artisans create No-Mad’s collections, infusing them with the techniques, traditions, and know-how passed down by generations.

Ive been a fan of No-Mad right from the start. When No-Mad’s visionary founder, Anuj Kothari contacted me I was absolutely thrilled and have worked on brand language, e-mails, product descriptions, press releases and more.

www.nomad-in.com

NO-MAD EMAIL SAMPLE

KATHY KUO HOME

Kathy’s recommendation for me on LinkedIn:

“…We started working with Renee at the infancy of our brand and with the help with of effective copy, knowledge in SEO writing and proactive spirit, we were able to propel our brand into a luxury marketplace.

Her background in the world of Arts makes her a dynamic copywriter offering a multidimensional voice to our luxury goods.

Renee worked on email blasts, SEO power pages, product descriptions, catalogs, user interface emails, overlays, blogging and so much more, all with passion, agility and attention to detail.

Aside from her work ethics, Renee is a positive spirit, lover of the music and arts and works independently beautifully. Kathy Kuo Home and The Kuotes' success is due largely in part to Renee's talents.”

www.kathykuohome.com

LUCID DESIGN

Through my work with Enchanting Travels, I met the founder of Lucid Design and worked with the Bangalore based design and branding firm on the launch of a new, Italian made line of pastas developed specifically for the Indian consumer market, DiSano.

From naming to packaging and beyond, I consulted and collaborated right up until launch. I still smile when I see the packaging on the shelf of an Indian supermarket.

VISIT LUCID DESIGN - DISANO CASE STUDY